[Reservation] Amano Hakuu (single item)

nice to meet you. We are working with the concept of revitalizing Japan and spreading wonderful domestic alcohol from Japan to the world.

There may be many people who are not good at whiskey.
The main reasons for this difficulty are as follows:

・I don't like alcohol, spicy, or unique flavors.

We will renew this image
I want to spread the word about whiskey that really goes well with meals and complements them.
Domestic rice whiskey [Amano Hakuu] is now on sale.

[Amano Hakuu] is a rice whiskey made using the brewer's traditional techniques.
Taking advantage of the delicate and sophisticated sweetness of the rice, it has a delicious taste that can be enjoyed not only by people who like whisky, but also by people who don't like it .

Adult time on the rocks.

Chilling the rice whiskey with ice makes it more palatable and reduces the irritation caused by the alcohol. It's a simple way to drink with just ice, so you can enjoy the original aroma of Amano Shirau.

Pair it with a crisp highball to go with your meal.

Highball is a way of drinking that enhances the taste of meals.
In order to enjoy the refreshing feeling, it will be more delicious if you drink it without stirring it too much.
Amano Hakuu is a rice whiskey made with rice, so it complements not only Japanese food but also a variety of other meals.

It is an exaggeration to say that Japan lost 30 years, but it is expected that Japan's GDP will be surpassed by China, and by India in the near future.

Japan is currently in a difficult situation, but we started a food and beverage business in 2021 with the concept of promoting Japanese products overseas and promoting the goodness of Japan, as well as reviving and enlivening Japan .

(Shabugen Akasaka store)
Our company has been in the LED business for many years, but many of our LED customers are restaurants, and we have opened the door to the restaurant business using our original management method that only we can do because we have seen many restaurants.
Through M&A, the business of Shabu Gen in Akasaka was transferred and we started management.

And this time, as our first challenge, we will start selling domestic rice whiskey Amano Hakuu .

“Thoughts about the name”

The simple appeal is that it is a rice-based whiskey made from the blessed rain "white rain" that falls from the skies of Japan.
The Japanese flag is superimposed on the top of "Amano White Rain" to represent the rising of the Japanese flag higher than the sky, with the meaning of enlivening Japan .

“Thoughts about color”

We use the traditional Japanese color "Sabitetsu Gonato".
Sabitetsuonando is a dark, dull blue color with a hint of green.
Rustetsu does not refer to rusty iron, but rather has the meaning of being dark and dull, similar to ``wabi-sabi.''
Nado-iro is one of the indigo dyes that was popular during the Edo period, and it is said that the name was given because the color resembles the dark appearance of a storehouse.

A blend of rice shochu made from German malt and rice that has been aged in oak barrels for a long period of time and converted into spirits.

Prayer for disaster prevention and good fortune

We held a prayer at Tenso Shrine, where Amaterasu Omikami is enshrined, with the hope that all those who drink Amano Hakuame will be blessed with protection from disasters.